What the US buys from Korea
Before you bet a launch on a category, see what Americans are already importing from Korea. These are official US Census figures, by product, with the latest month and how it is trending, not guesses, plus a mirror check against what Korea itself reports exporting.
K-beauty: makeup, skincare, and suncare (HS 3304).
Gap: -4.2%. The two figures rarely match exactly. Shipping time across the Pacific, insurance and freight in the import value, and goods routed through third countries all move the numbers. A small gap is normal; a large one is worth a closer look.
Source: US Census Bureau, International Trade (general imports from South Korea, CTY 5800). Data through Apr '26; figures lag roughly two months and revise. Categories map to Harmonized System codes.